Location intelligence for businesses expanding across India
Keysquare brings demographic, mobility, commercial and consumer data together on one AI-driven spatial platform. Choose sites, plan territories and understand customers at the level of a single street block, anywhere in India and beyond.
- Demographics & affluence
- Mobility & footfall
- Points of interest
- Real estate & rentals
- Consumer spend
- Geo-social signals
- Infrastructure & access
- Administrative boundaries
Site, territory and consumer analysis on one data foundation
Where to be, how to divide the market, and who you are serving. Keysquare answers each with the same underlying data, so expansion, sales and marketing teams work from one version of the truth.
Find and approve the next location
Score any address or candidate site against demand, competition, access and cannibalisation risk before you sign a lease.
- Catchment and drive-time analysis
- Footfall by hour and day
- Whitespace and saturation mapping
- Revenue potential forecasting
Size markets and balance territories
Rank cities and micro-markets, then carve out sales and distribution territories with fair, measurable potential.
- Market sizing by category
- Territory design and rebalancing
- Distributor and beat planning
- Network performance benchmarking
Know who lives, works and spends nearby
Build privacy-safe audience profiles from aggregated signals and target the neighbourhoods that over-index for your customers.
- Affluence and lifestyle segments
- Audience affinity by location
- Geo-social sentiment
- Campaign and OOH planning
An AI analyst that runs location analysis from a written question
Copilot is an AI analyst built into the platform. Describe your business problem in plain English and it selects the right data, runs the spatial analysis and returns ranked, explainable results.
No GIS or SQL skills needed
Business teams get answers directly, without waiting in an analyst queue.
Every answer shows its working
See which layers, filters and weights produced each recommendation.
From city to street in one conversation
Start with a state-level view and drill down to individual blocks.
Illustrative example
I found 12 viable zones. These five combine the strongest demand with the lowest overlap:
| Zone | Score | Overlap | Status |
|---|---|---|---|
| Wakad, Bhumkar Chowk | 88 | 6% | Recommend |
| Kharadi, EON IT Park | 85 | 9% | Recommend |
| Undri, NIBM Road | 81 | 4% | Recommend |
| Ravet, Mukai Chowk | 78 | 11% | Recommend |
| Dhanori, Lohegaon Road | 74 | 17% | Review |
Rank candidate sites by your own criteria
Every business weighs locations differently. Adjust the weights below and watch four candidate sites in Bengaluru re-rank in real time, just as they would inside the platform.
Sample sites and values for demonstration.
How a typical engagement runs
Most engagements start with a single question. The platform keeps the full trail, so the same analysis can be re-run when the market moves.
Define
Share your network, sales data and objectives. We map them against the right geography, from state to street block.
Fuse
Your data is joined with Keysquare's layers on a common spatial index, cleaned and kept private to your workspace.
Model
Our models score demand, competition and risk for every cell and candidate site, calibrated to your category.
Decide
Review ranked results in the map studio, ask Copilot follow-up questions, or push scores into your systems by API.
Industries we work with
Whether you run outlets, branches, distributors or field teams, location drives your revenue. Keysquare is configured for the questions your industry asks.
Retail & QSR
Which neighbourhood will support our next store?
Banking & Financial Services
Where are we under-served, and where is credit risk rising?
Real Estate
What should this land parcel become?
FMCG & Distribution
Which outlets are we missing in each beat?
Healthcare & Pharma
Where is demand for care growing faster than supply?
Government & Infrastructure
Where will new services reach the most people?
Processing capacity for national-scale spatial analysis
Keysquare runs on a dedicated high-performance compute platform engineered for massively parallel spatial workloads. Analyses that once took a research team weeks now run while you wait.
Finest unit of analysis, rolled up to ward, pincode, district and state
To score every cell of a metro region against a new model
Data refresh cycles, so recommendations reflect the market as it is
Every score and layer available to your BI, CRM and planning tools
Coverage across India, from state to street block
From metros to tier-3 towns and rural markets, Keysquare covers the whole country on one consistent framework. For businesses expanding abroad, we extend the same methodology to international markets.
Book a walkthrough using your own market
Tell us about one location decision you are facing. We will walk you through the platform using your city and your category.